Data has always been important to business. While it wasn't long ago that businesses kept minimal information on people who bought their products, nowadays companies keep vast amounts of data. In the late 20th century, marketers began to take demographics seriously. It was hard to keep track of so much information without the help of computers.

Only large companies in the '60s and '70s could afford the research necessary to deliver real marketing insight. The marketers of yesteryear relied upon focus groups and expensive experiments to gauge consumer behavior in a controlled environment. Today even the smallest of companies can have access to a rich array of real-world data about their consumers' behavior and their consumers. The amount of data that is stored today dwarfs the data of only a few years ago by several orders of magnitude.

So what kind of information are businesses storing for marketing purposes? Some examples include:

- Demographic information — age, gender, ethnicity, education, occupation and various other individual characteristics.

Unless you have a great product, service or idea for which people are willing to wait, chances are highly likely that these potential clients will leave your website should your response time take too long to their incoming requests.  Ignore your application’s performance and you are more likely to be dumped by your users sooner than expected.

To improve the performance of an ASP.Net application you need to optimize your front-end UI (user interface) code as well as the back-end database. You can also think of the following tips as a brief best practices guide for the ASP.net performance optimization. So, whether you are a developer, UI designer or member of the deployment team, the following tips may help you. No matter what’s your role in the project or what you do to boost performance of your application, always remember that your goal should be to:

·          Minimize the amount of data you sent across the network.

·          Reduce the number of server requests.

Here you go (in no particular order)

At Database level

The interpreted programming language Python has surged in popularity in recent years. Long beloved by system administrators and others who had good use for the way it made routine tasks easy to automate, it has gained traction in other sectors as well. In particular, it has become one of the most-used tools in the discipline of numerical computing and analysis. Being put to use for such heavy lifting has endowed the language with a great selection of powerful libraries and other tools that make it even more flexible. One upshot of this development has been that sophisticated business analysts have also come to see the language as a valuable tool for those own data analysis needs.

Greatly appreciated for its simplicity and elegance of syntax, Python makes an excellent first programming language for previously non-technical people. Many business analysts, in fact, have had success growing their skill sets in this way thanks to the language's tractability. Long beloved by specialized data scientists, the iPython interactive computing environment has also attracted great attention within the business analyst’s community. Its instant feedback and visualization options have made it easy for many analysts to become skilled Python programmers while doing valuable work along the way.

Using iPython and appropriate notebooks for it, for example, business analysts can easily make interactive use of such tools as cohort analysis and pivot tables. iPython makes it easy to benefit from real-time, interactive researches which produce immediately visible results, including charts and graphs suitable for use in other contexts. Through becoming familiar with this powerful interactive application, business analysts are also exposing themselves in a natural and productive way to the Python programming language itself.

Gaining proficiency with this language opens up further possibilities. While interactive analytic techniques are of great use to many business analysts, being able to create fully functioning, independent programs is of similar value. Becoming comfortable with Python allows analysts to tackle and plumb even larger data sets than would be possible through an interactive approach, as results can be allowed to accumulate over hours and days of processing time.

This ability can sometime allow business analysts to address the so-called "Big Data" questions that can otherwise seem the sole province of specialized data scientists. More important than this higher level of independence, perhaps, is the fact that this increased facility with data analysis and handling allows analysts to communicate more effectively with such stakeholders. Through learning a programming language which allows them to begin making independent inroads into such areas, business analysts gain a better perspective on these specialized domains, and this allows them to function as even more effective intermediaries.

Related:

Who Are the Main Players in Big Data?

With an ever increasing rise in the use of employment testing, certification testing and need to get a degree, I thought I would write this basic guide on how to study for exams.  Although it was originally written with the college student in mind, the fundamentals still apply to all of us in the workforce.

There are few things that strike terror into the hearts of students more than exam day, particularly if they have inadequate study skills. Perhaps these students study for hours and hours, only to discover that by exam time they've forgotten everything they've read. Below are a few study tips to help struggling students remember the information they've reviewed for their exams. 

-Use memory tricks. There are a number of memory tricks that you can use to help you remember large amounts of information. For example, the use of acronyms (such as Roy G Biv to remember the colors of the rainbow) can be very helpful. In addition, you can use visualization techniques, similes, and songs to assist you in recalling your study material.

-Don't cram. Your brain requires time to absorb facts. If you know about a test in advance, start studying right away for a little bit every day, ramping up your efforts as the exam approaches.

-Take frequent breaks while studying. It may seem counter-intuitive that spending less time studying might actually help you remember more of what you've read. But taking appropriately timed study breaks will keep your mind fresh and make sure you don't stress too much.

-Write it out. For many people, writing information down as they read it is the best way to learn it. Don't just write exactly what you read, however; by rewording the information or even drawing a picture or diagram you commit it to your memory in more than one way, allowing you to remember it easier later.

-Teach it to a friend. To remember information, you have to understand it. And in order to teach information, you need to understand it as well. Nothing tests your ability to recall facts better than teaching them to another person. Find a friend unfamiliar with your study material and teach them a lesson in the subject.

-Get plenty of sleep the night before the exam. Finally, be sure to get a good night's rest the night before you take the exam. Falling asleep at your desk will accomplish nothing. This will help you be more alert while you are taking your test, and will allow you to retain more information.