Google is one of the most popular websites in the entire world that gets millions of views each day. Therefore, it should come as no surprise that it needs a strong and reliable programming language that it can rely on to run its searches and many of the apps that Google has created. Because of this, Google uses Python to ensure that every time a user uses one of their products, it will work smoothly and flawlessly. That being said, Google uses Python in a variety of different ways, outlined below.

Code.Google.Com
Since its creation, Google has always used Python as part of its core for programming language. This can still be seen today considering the strong relationship the two have with one another. Google supports and sponsors various Python events, and Python works to better itself so that Google remains on top of cutting edge material. One way that they do this is by working with code.google.com. This is the place where Google developers go to code, learn to code and test programs. And with it being built on Python, users can experience exactly what it is that they should expect once they start using the real site.

Google AdWords
Google AdWords is a great way for people to get their websites out there, through the use of advertising. Each time a person types in a certain string of keywords, or if they have history in their cookies, then they’ll come across these AdWords. The way that these AdWords are broadcasted to online web surfers is built on the foundation from Python. Python also helps clients access their AdWord accounts, so that they can tailor where they want their advertisements to go.

Beets
If you have loads of music, but some of it is uncategorized or sitting in a music player without a name or title, Beets is for you. This Google project uses Python and a music database to help arrange and organize music. The best part about Beets is that even if it doesn’t run exactly the way that you want, you can use a bit of Python knowledge to tailor it to be more specific to your desires.

Android-Scripting
Not only does Google run off Python, but Android also has its own value for the language. Whether you are someone who is just creating your own app for your phone or if you are someone who is looking to create the next app that gets downloaded multiple millions of times, you can use Python and Android-Scripting to create an app that does exactly what you want it to do.

YouTube
YouTube one just started as a video viewer on its own, but is now a billion-dollar company that is owned by Google. YouTube uses Python to let users view and upload video, share links, embed video and much more. Much like Google itself, YouTube relies heavily on Python to run seamlessly for the amount of traffic it gets daily.

Python is not your average coding language. Instead, it is a valuable and integral part of some of the biggest websites in the world, one of which is Google. And the resources listed here are just a fraction of what Google uses Python for in total.

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Conditional Programming In Python

I suspect that many of you are familiar with the term "hard coding a value" whereby the age of an individual or their location is written into the condition (or action) of a business rule (in this case) as shown below:

if customer.age > 21 and customer.city == 'denver'

then ...

Such coding practices are perfectly expectable provided that the conditional values, age and city, never change. They become entirely unacceptable if a need for different values could be anticipated. A classic example of where this practice occurred that caused considerable heartache in the IT industry was the Y2K issue where dates were updated using only the last 2 digits of a four digit number because the first 2 digits were hard-coded to 19 i.e. 1998, 1999. All was well provided that the date did not advance to a time beyond the 1900’s since no one could be certain of what would happen when the millennia arrived (2000). A considerably amount of work (albeit boring) and money, approximately $200 billion, went into revising systems by way of software rewrites and computer chip replacements in order to thwart any detrimental outcomes. It is obvious how a simple change or an assumption can have sweeping consequences.

You may wonder what Y2K has to do with Business Rule Management Systems (BRMS). Well, what if we considered rules themselves to be hard-coded. If we were to write 100s of rules in Java, .NET or whatever language that only worked for a given scenario or assumption, would that not constitute hard-coded logic? By hard-coded, we obviously mean compiled. For example, if a credit card company has a variety of bonus campaigns, each with their own unique list of rules that may change within a week’s time, what would be the most effective way of writing software to deal with these responsibilities?

With the rise of the smart phone, many people who have long seen themselves as non-gamers have began to download and play to occupy themselves throughout the day. If you're a game developer who has a history of writing your code in C#, then perhaps this still emerging market is something you should consider taking advantage of. This, however, will require the familiarization with other programming languages.

One option for moving away from the C# language is to learn Java. Java is the programming used for apps on the android platform, billions of phones run on this programming language.

If you want to break into the android market, then learning Java is an absolute must.

There are both some pros and some cons to learning java. Firstly, if you already know C# or other languages and understand how they work, then java will be relatively easy to learn due to having similar, but quite simplified, syntax to C-based languages, the class library is large and standardized, but also very well written, and you might find that it will improve the performance and portability of your creations. Not to mention, learning java opens you up to the entirety of the android app and game market, a very large and still growing market that would otherwise stay closed off to you. That's too much ad and sale money to risk missing out on.

The few cons that come with learning the language is that, when coming from other languages, the syntax may take some getting used to. This is true for most languages. The other problem is that you must be careful with the specifics of how you write your code. While java can be written in a very streamlined fashion, it's also possible to write working, but bulky, code that will slow down your programs. Practice makes perfect, and the knowledge to avoid such pitfalls within the language.

If you wish to develop for the iOS on the other hand, knowledge of Objective C is required. The most compelling reason to learn Objective C is the market that it will open you up to. According to the website AndroidAuthority.com, in the article "Google play vs. Apple app store", users of iPhones and other iOS devices are much more likely to spend money on apps rather than downloading free ones.

Though learning Objective C might be a far jump from someone who currently writes in C#, it's certainly learn-able with a little bit of practice.

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Passbook is one of the newest features of the iPhone. What many people were offput by standards today is that we rely too much on disposable tickets, and the like, such as when you go to the airport for a boarding pass, or a movie ticket. Apple strove to solve that with a new application that is bundled with the newest update: Passbook.

Passbook offers everything you need, especially when a ticket, coupon, or gift card is needed. When you first open the application you are greeted by a sampling of applications that support Passbook, and its features. To begin, install the particular application you want to use. For example, we will be going with the Starbucks application to satiate our coffee needs every morning, as we have a gift card to spend.

Open up the freshly downloaded application, and get ready to be blown away. Like most applications, especially when it has to do with airlines, or coffee, you are almost always required to sign up for a respective account. Don’t worry, it is easy. All you will be asked is to fill out your email, a password, and other miscellaneous information to identify you when you lose your password or others.

Once you have finished signing up, you’re ready to roll. It will prompt you to enter a gift card that you already own, or begin a digital gift card. If you don’t have a gift card, you can start a digital gift card (or, as many may call it: a prepaid card), and pay for your coffee in a fast, and efficient way. Just tap on “Tap to Pay” when you are ready to pay, and tap again after you have paid. It’s really that easy.