Disruptive technologies such as hand-held devices, cloud computing and social media are rattling the foundations upon which traditional businesses are built. Enterprise customers have grown smarter at ensuring the latest technological trends work in their favor. Everyone is trying to zero in on their core competencies by employing commodity services to run their business.

Likewise, enterprise application vendors need to zero in on their core competencies and enhance more value to the businesses of their clientele by leveraging standards-based commodity services, such as IaaS and PaaS, provided by leaders in those segments (e.g. Amazon EC2, Google Cloud Platform etc.).

What else enterprises need to do is learn to adopt new and emerging technologies such as cloud, utility and social computing to build on them to penetrate new market avenues.

New small and medium-sized entrants into the market are constantly challenging enterprises given their ability to rapidly turnaround and address the requirements of the customers in a cost-effective manner. Additionally, these new advancements also affect how enterprises create, deploy, and manage solutions and applications. If you take the example of Force.com, for instance, you find that it’s a common war zone for enterprise application vendors to furnish SME markets with their applications, with the new entrants mostly having an edge.

Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.

That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service.  In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.

What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again. 

To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars.  There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.

Python is an incredibly powerful and useful computer programming language that many of the biggest websites in the world rely on for their foundation. Python provides reliable results that are functional and involve a variety of dynamic scripted and non-scripted contexts. And because it is free and open source, it has remained a popular choice for a variety of different developers who are looking to build new sites on one of the most reliable languages available. Here is a look at 10 of the most famous software programs that are written in Python and what they do.

YouTube
If you love watching hours of homemade and professional quality video clips on YouTube, you can thank Python for giving you that option. The foundation for Python helped YouTube integrate streaming videos into their pages, as well as the ability to like videos and embed certain information. YouTube is one of the most popular sites on the Internet, and it runs off of one of the most powerful languages in Python.

DropBox
What started as a powerful app, DropBox is now used by a variety of individuals, businesses, companies, organizations and more. This program lets you save files to a cloud-based service, that you can then access from anywhere in the world. With Python at the root of DropBox, there is no longer a need for USB sticks or blank CDs, since you can now save and share everything with your cloud-based account.

Google
It takes a lot of power to be able to handle the most popular search engine in the entire world. That is why Google uses Python for its mainframe foundation, as well as in addition to various apps that it runs in conjunction with the main site. The ease that Google provides for finding certain information, would be impossible without Python at the core.

Quora
Got a question? Ask it on Quora. This site compiles a list of questions and answers that come from a community of individuals. Those questions are then organized by various members of the community, which puts the most relevant information at the top. The creators of Quora, who happened to be former Facebook employees, decided to use Python to help them create the world’s best Magic 8 ball in Quora.

Instagram
If you love taking photos of your food or a new outfit and posting it online for all of your friends to see, you can thank Python for that ability. Granted, Instagram has both a very powerful app and a website, but the latter runs on Python language. The system allows for users to browse, find and post pictures that they like on the site.

BitTorrent
BitTorrent has evolved quite a bit in recent years, but its foundation and earlier years were built on Python. When it comes to one of the largest databases of knowledge, media and content, BitTorrent is the way to go. But you wouldn’t be able to get any of those lectures or other legal stuff that you are downloading from BitTorrent, if it wasn’t for Python.

Spotify
Spotify changed the music game when it allowed you to listen to ad-free music of your choice. This wasn’t a program where you got to select a playlist, but rather full songs that you love, on repeat as many times as you can imagine, if you so desire. But whether you are rocking out to the latest K-Pop song from Psy or a classic jazz tune, you are doing so because Spotify was built on Python.

Reddit
Reddit is one of the biggest open communities on the web. You have a question, want to talk about something in specific, or find tons of information regarding a particular topic, you can just look on Reddit. The site relies on Python to help them store user names, categorize subreddits, upload links to GIFs and, of course, award gold to valued posters.

Yahoo Maps
Much like Google, Yahoo also uses Python for a variety of different resources. Most valued may be Yahoo Maps. The API and programming behind the maps program, which is built with Python, allows for users to find locations, get directions and even find reviews about local places.

Hipmunk
If you love to travel, you have likely come across Hipmunk. And while the site lets you save money on booking your itinerary through Hipmunk, it is Python that keeps everything organized. Python also helps sort the best discounts and rates, so you can get the best packages available.

Python is an incredibly powerful tool for web development. More and more sites rely on it, including 10 of the most powerful sites in the world that are listed here.

Related:

Current Active List of Organizations that use Python 

Working With Lists In Python

When it comes to running a start up, leaders need to make sure that their key players are motivated. This has been seen with many companies. Back in the 1970's it was found with the inspiration and diligence of the late Daniel Nigro when he formed Kleer-Fax. More recently it was seen in David Khasidy, the founder and recently retired president of SunRay Power Management, the most dynamic green energy leader in the US today.

The question is, what is it that great leaders like David Khasidy and Daniel Nigro do that make the difference? How do the most vulnerable companies (start ups) break the mold and become a part of our everyday lives?

It starts with their mission and vision.

Create a Strong Mission and Vision

There are many reasons why start ups fail. For one, they usually lack the capital to last through the lean times. Secondly, they often don't have the tolerance for setbacks that occur. Lastly, they do not have a long-term plan, also called a mission.

When a business has a strong mission, the team knows it and their focus toward their work and service to others within and without the company reflects that. To complement that, the shorter term vision of the company needs to be present as well.

This can even be seen in sole proprietorships with no employees, such as when Brian Pascale started his law practice. His vision was to find justice for his clients while his mission was to build upon a career that had already set precedents in the area of tort law.

As his practice has grown, new staff members can sense the vision and mission he exudes.

Encourage Ownership of Projects and Processes

Start ups need to inspire and motivate their employees because they need to know that they are not only a part of something important, but that their contributions mean something.

What won't happen if they are not there? What contribution do they make, and what are the consequences of them not fulfilling their part of the work?

By encouraging ownership in projects, team members can find that the work they are doing is not only important for the organization, but that they are going to be a big part of what makes it happen. The alternative is that they feel replaceable.

Offer Incentives That Keep the Company Competitive

When team members embrace the mission and vision of the company, and then take ownership for the company's success, they are going to need to be justly rewarded.

This could include flexible schedules (for those who don't need a stringent one), use of an account at a nearby takeout place, or even the potential for ownership as a result of a vesting program.

The incentive everyone is looking for more immediately, though, is cash. When the company takes in more revenue as a result of the efforts of those on the team, rewarding them can go a long way not only in making them feel appreciated, but in encouraging them to bring in more business.

Members of a start up team are usually very talented, and commonly underpaid. However, if they believe they are going somewhere, it will make a big difference.

Related:

Good non-programmer jobs for people with software developer experience