You Have a New Memory

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5An open-hearted interrogation of our digital selves, braiding cultural criticism, memoir, and narrative musings into an exploration of identity, girlhood, media, tech, nature and "finding the depth and beauty in the fucked-up world we live in" (Phoebe Bridgers) from writer, artist, and conflicted influencer Aiden Arata.

YOU HAVE A NEW MEMORY is a deeply human inventory of the digital sphere, a searing analysis of the present and a prescient assessment of the future. In her highly anticipated debut, Aiden Arata brings us raw reportage from the liminal space between online and offline worlds, illuminating how we got here and where to go next.

With high-res, cosmic vision and razor-sharp wit, this kaleidoscopic collection of essays artfully explores what it means to exist on the internet. Arata exposes influencer grifts from the perspective of a grifter, digs into the alluring aesthetic numbness of stay-at-home girlfriend content creators, and interrogates our online fetishization of doom to grapple with the real-world apocalypse.

Arata is the wry, unexpected voice we need to navigate existing simultaneously as creators, consumers, and products in our increasingly braver and newer world.

Grand Central Publishing