Oracle, MySQL, Cassandra, Hadoop Database Training in Turlock, California

The future looks just as bright for information technology as it did ten years ago when this career field started growing in huge numbers due to major internet technological advances and the popularity of mobile devices such as the smartphone and eReaders like Amazon’s Kindle. In classrooms and libraries across the nation, information technology has become instrumental in the way students learn and the way teachers give lessons, and thanks to online education more adults have access to a better education without incurring a lot of debt. Needles to say, the need for qualified workers in information technology will continue in times to come. Some of the technological careers that are rapidly growing in popularity in the last decade are a direct reflection of current trends.

Information Technology Managers

The information technology manager is responsible for handling all computer activities for a business and performs upgrades on computer software and hardware, installs new security features on computers, creates budgets and goals for the IT department, supervises other IT employees and troubleshoots computers when needed. According to the Bureau of Labor Statistics, there were 332,700 information technology management jobs filled in 2012 and a majority of these positions were in the computer systems sector. Most information technology managers hold a bachelor's degree in computer science or information technology, and a growing number of employers prefer a graduate degree. The job growth is expected to grow at 15% between now and 2022.

Mobile Application Developers

This job will grow by leaps and bounds as millions of people continue to purchase mobile devices and download apps for business and entertainment purposes. It creates expanded opportunities for those who want to become mobile application developers. A mobile application developer often works with other developers to create mobile-friendly apps or mobile-friendly versions of business websites for consumers. The developer may have his own firm or he may be employed with a larger company, and he will need to understand the basics of web design and different kinds of codes to succeed in this career. The Bureau of Labor Statistics states that the job growth is expected to be at 28% by 2020.

Health Information Technology

Another fast growing sector within information technology is health information technology and there are various jobs to choose from. You can work with health insurance providers and your duties would include processing patients' insurance claims and managing patients' insurance information using a computer database. Another option is to work as a medical biller in a doctor's office preparing patient’s invoices. The good thing about these jobs is that you do not need a four-year degree to get the training; you can obtain a two-year associates degree or a certificate in health information technology.

Search Engine Optimization Consultant

This is an important information technology career because most businesses have websites and if these websites are going to receive high traffic from visitors and earn profit, proper search engine optimization is necessary. The SEO consultant's job is to ensure that a business website gets high rankings on the major search engines and plenty of traffic from visitors. A good SEO consultant at a minimum will know how to research keywords effectively and implement these into the website's content based on the website's theme and he would utilize web analytics as part of the job. An SEO consultant may work on a freelance basis or be employed with an advertising company as an example.

Best Cities for Technology Careers

If you're thinking about relocating for your career, here are some of the best cities currently for information technology jobs listed in Forbes.

Why is data more important than ever to marketers?

[Sep, 15, 2017] |
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Data has always been important to business. While it wasn't long ago that businesses kept minimal information on people who bought their products, nowadays companies keep vast amounts of data. In the late 20th century, marketers began to take demographics seriously. It was hard to keep track of so much information without the help of computers.

Only large companies in the '60s and '70s could afford the research necessary to deliver real marketing insight. The marketers of yesteryear relied upon focus groups and expensive experiments to gauge consumer behavior in a controlled environment. Today even the smallest of companies can have access to a rich array of real-world data about their consumers' behavior and their consumers. The amount of data that is stored today dwarfs the data of only a few years ago by several orders of magnitude.

So what kind of information are businesses storing for marketing purposes? Some examples include:

- Demographic information — age, gender, ethnicity, education, occupation and various other individual characteristics.

Android Phones Vs Apple iPhones

[Aug, 07, 2012] |
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Although reports made in May 2010 indicate that Android had outsold Apple iPhones, more recent and current reports of the 2^nd quarter of 2011 made by National Purchase Diary (NPD) on Mobile Phone Track service, which listed the top five selling smartphones in the United States for the months of April-June of 2011, indicate that Apple's iPhone 4 and iPhone 3GS outsold other Android phones on the market in the U. S. for the third calendar quarter of 2011. This was true for the previous quarter of the same year; The iPhone 4 held the top spot. The fact that the iPhone 4 claimed top spot does not come as a surprise to the analysts; rather, it is a testament to them of how well the iPhone is revered among consumers. The iPhone 3GS, which came out in 2009 outsold newer Android phones with higher screen resolutions and more processing power. The list of the five top selling smartphones is depicted below:

Apple iPhone 4
Apple iPhone 3GS
HTC EVO 4G
Motorola Droid 3
Samsung Intensity II[1]

Apple’s iPhone also outsold Android devices7.8:1 at AT&T’s corporate retail stores in December. A source inside the Apple company told The Mac Observer that those stores sold some 981,000 iPhones between December 1st and December 27^th 2011, and that the Apple device accounted for some 66% of all device sales during that period (see the pie figure below) . Android devices, on the other hand, accounted for just 8.5% of sales during the same period.

According to the report, AT&T sold approximately 981,000 iPhones through AT&T corporate stores in the first 27 days of December, 2011 while 126,000 Android devices were sold during the same period. Even the basic flip and slider phones did better than Android, with 128,000 units sold.[2] However, it is important to understand that this is a report for one particular environment at a particular period in time. As the first iPhone carrier in the world, AT&T has been the dominant iPhone carrier in the U.S. since day one, and AT&T has consistently claimed that the iPhone is its best selling device.

Chart courtesy of Mac Observer: http://www.macobserver.com/tmo/article/iphone_crushes_android_at_att_corporate_stores_in_december/

A more recent report posted in ismashphone.com, dated January 25 2012, indicated that Apple sold 37 million iPhones in Q4 2011. It appears that the iPhone 4S really helped take Apple’s handset past competing Android phones. According to research firm Kantar Worldpanel ComTech, Apple’s U.S. smartphone marketshare has doubled to 44.9 percent.[3] Meanwhile, Android marketshare in the U.S. dropped slightly to 44.8 percent. This report means that the iPhone has edged just a little bit past Android in U.S. marketshare. This is occurred after Apple’s Q1 2012 conference call, which saw themselling 37 million handsets. Meanwhile, it’s reported that marketers of Android devices, such as Motorola Mobility, HTC and Sony Ericsson saw drops this quarter.

The Impact Machine Learning is Having on Emerging and Existing Markets

[May, 10, 2017] |
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Machine learning systems are equipped with artificial intelligence engines that provide these systems with the capability of learning by themselves without having to write programs to do so. They adjust and change programs as a result of being exposed to big data sets. The process of doing so is similar to the data mining concept where the data set is searched for patterns. The difference is in how those patterns are used. Data mining's purpose is to enhance human comprehension and understanding. Machine learning's algorithms purpose is to adjust some program's action without human supervision, learning from past searches and also continuously forward as it's exposed to new data.

The News Feed service in Facebook is an example, automatically personalizing a user's feed from his interaction with his or her friend's posts. The "machine" uses statistical and predictive analysis that identify interaction patterns (skipped, like, read, comment) and uses the results to adjust the News Feed output continuously without human intervention.

Impact on Existing and Emerging Markets

The NBA is using machine analytics created by a California-based startup to create predictive models that allow coaches to better discern a player's ability. Fed with many seasons of data, the machine can make predictions of a player's abilities. Players can have good days and bad days, get sick or lose motivation, but over time a good player will be good and a bad player can be spotted. By examining big data sets of individual performance over many seasons, the machine develops predictive models that feed into the coach’s decision-making process when faced with certain teams or particular situations.

General Electric, who has been around for 119 years is spending millions of dollars in artificial intelligence learning systems. Its many years of data from oil exploration and jet engine research is being fed to an IBM-developed system to reduce maintenance costs, optimize performance and anticipate breakdowns.

Over a dozen banks in Europe replaced their human-based statistical modeling processes with machines. The new engines create recommendations for low-profit customers such as retail clients, small and medium-sized companies. The lower-cost, faster results approach allows the bank to create micro-target models for forecasting service cancellations and loan defaults and then how to act under those potential situations. As a result of these new models and inputs into decision making some banks have experienced new product sales increases of 10 percent, lower capital expenses and increased collections by 20 percent.

Emerging markets and industries

By now we have seen how cell phones and emerging and developing economies go together. This relationship has generated big data sets that hold information about behaviors and mobility patterns. Machine learning examines and analyzes the data to extract information in usage patterns for these new and little understood emergent economies. Both private and public policymakers can use this information to assess technology-based programs proposed by public officials and technology companies can use it to focus on developing personalized services and investment decisions.

Machine learning service providers targeting emerging economies in this example focus on evaluating demographic and socio-economic indicators and its impact on the way people use mobile technologies. The socioeconomic status of an individual or a population can be used to understand its access and expectations on education, housing, health and vital utilities such as water and electricity. Predictive models can then be created around customer's purchasing power and marketing campaigns created to offer new products. Instead of relying exclusively on phone interviews, focus groups or other kinds of person-to-person interactions, auto-learning algorithms can also be applied to the huge amounts of data collected by other entities such as Google and Facebook.

A warning

Traditional industries trying to profit from emerging markets will see a slowdown unless they adapt to new competitive forces unleashed in part by new technologies such as artificial intelligence that offer unprecedented capabilities at a lower entry and support cost than before. But small high-tech based companies are introducing new flexible, adaptable business models more suitable to new high-risk markets. Digital platforms rely on algorithms to host at a low cost and with quality services thousands of small and mid-size enterprises in countries such as China, India, Central America and Asia. These collaborations based on new technologies and tools gives the emerging market enterprises the reach and resources needed to challenge traditional business model companies.

Tech Life in California

Largely influenced by several immigrant populations California has experienced several technological, entertainment and economic booms over the years. As for technology, Silicon Valley, in the southern part of San Francisco is an integral part of the worldâ€™s innovators, high-tech businesses and a myriad of techie start-ups. It also accounts for 1/3rd of all venture capital investments.

Change is the end result of all true learning. Leo Buscaglia

other Learning Options

Software developers near Turlock have ample opportunities to meet like minded techie individuals, collaborate and expend their career choices by participating in Meet-Up Groups. The following is a list of Technology Groups in the area.

GDG Fresno (Google Developer Group) · The Silicon Valley LAMP Meetup Group · jQuery and Javascript in the SF East Bay ·

Fortune 500 and 1000 companies in California that offer opportunities for Oracle, MySQL, Cassandra, Hadoop Database developers

Company Name	City	Industry	Secondary Industry
Mattel, Inc.	El Segundo	Retail	Sporting Goods, Hobby, Book, and Music Stores
Spectrum Group International, Inc.	Irvine	Retail	Retail Other
Chevron Corp	San Ramon	Energy and Utilities	Gasoline and Oil Refineries
Jacobs Engineering Group, Inc.	Pasadena	Real Estate and Construction	Construction and Remodeling
eBay Inc.	San Jose	Software and Internet	E-commerce and Internet Businesses
Broadcom Corporation	Irvine	Computers and Electronics	Semiconductor and Microchip Manufacturing
Franklin Templeton Investments	San Mateo	Financial Services	Investment Banking and Venture Capital
Pacific Life Insurance Company	Newport Beach	Financial Services	Insurance and Risk Management
Tutor Perini Corporation	Sylmar	Real Estate and Construction	Construction and Remodeling
SYNNEX Corporation	Fremont	Software and Internet	Data Analytics, Management and Storage
Core-Mark International Inc	South San Francisco	Manufacturing	Food and Dairy Product Manufacturing and Packaging
Occidental Petroleum Corporation	Los Angeles	Manufacturing	Chemicals and Petrochemicals
Yahoo!, Inc.	Sunnyvale	Software and Internet	Software and Internet Other
Edison International	Rosemead	Energy and Utilities	Gas and Electric Utilities
Ingram Micro, Inc.	Santa Ana	Computers and Electronics	Consumer Electronics, Parts and Repair
Safeway, Inc.	Pleasanton	Retail	Grocery and Specialty Food Stores
Gilead Sciences, Inc.	San Mateo	Healthcare, Pharmaceuticals and Biotech	Pharmaceuticals
AECOM Technology Corporation	Los Angeles	Real Estate and Construction	Architecture,Engineering and Design
Reliance Steel and Aluminum	Los Angeles	Manufacturing	Metals Manufacturing
Live Nation, Inc.	Beverly Hills	Media and Entertainment	Performing Arts
Advanced Micro Devices, Inc.	Sunnyvale	Computers and Electronics	Semiconductor and Microchip Manufacturing
Pacific Gas and Electric Corp	San Francisco	Energy and Utilities	Gas and Electric Utilities
Electronic Arts Inc.	Redwood City	Software and Internet	Games and Gaming
Oracle Corporation	Redwood City	Software and Internet	Software and Internet Other
Symantec Corporation	Mountain View	Software and Internet	Data Analytics, Management and Storage
Dole Food Company, Inc.	Thousand Oaks	Manufacturing	Food and Dairy Product Manufacturing and Packaging
CBRE Group, Inc.	Los Angeles	Real Estate and Construction	Real Estate Investment and Development
First American Financial Corporation	Santa Ana	Financial Services	Financial Services Other
The Gap, Inc.	San Francisco	Retail	Clothing and Shoes Stores
Ross Stores, Inc.	Pleasanton	Retail	Clothing and Shoes Stores
Qualcomm Incorporated	San Diego	Telecommunications	Wireless and Mobile
Charles Schwab Corporation	San Francisco	Financial Services	Securities Agents and Brokers
Sempra Energy	San Diego	Energy and Utilities	Gas and Electric Utilities
Western Digital Corporation	Irvine	Computers and Electronics	Consumer Electronics, Parts and Repair
Health Net, Inc.	Woodland Hills	Healthcare, Pharmaceuticals and Biotech	Healthcare, Pharmaceuticals, and Biotech Other
Allergan, Inc.	Irvine	Healthcare, Pharmaceuticals and Biotech	Biotechnology
The Walt Disney Company	Burbank	Media and Entertainment	Motion Picture and Recording Producers
Hewlett-Packard Company	Palo Alto	Computers and Electronics	Consumer Electronics, Parts and Repair
URS Corporation	San Francisco	Real Estate and Construction	Architecture,Engineering and Design
Cisco Systems, Inc.	San Jose	Computers and Electronics	Networking Equipment and Systems
Wells Fargo and Company	San Francisco	Financial Services	Banks
Intel Corporation	Santa Clara	Computers and Electronics	Semiconductor and Microchip Manufacturing
Applied Materials, Inc.	Santa Clara	Computers and Electronics	Semiconductor and Microchip Manufacturing
Sanmina Corporation	San Jose	Computers and Electronics	Semiconductor and Microchip Manufacturing
Agilent Technologies, Inc.	Santa Clara	Telecommunications	Telecommunications Equipment and Accessories
Avery Dennison Corporation	Pasadena	Manufacturing	Paper and Paper Products
The Clorox Company	Oakland	Manufacturing	Chemicals and Petrochemicals
Apple Inc.	Cupertino	Computers and Electronics	Consumer Electronics, Parts and Repair
Amgen Inc	Thousand Oaks	Healthcare, Pharmaceuticals and Biotech	Biotechnology
McKesson Corporation	San Francisco	Healthcare, Pharmaceuticals and Biotech	Pharmaceuticals
DIRECTV	El Segundo	Telecommunications	Cable Television Providers
Visa, Inc.	San Mateo	Financial Services	Credit Cards and Related Services
Google, Inc.	Mountain View	Software and Internet	E-commerce and Internet Businesses

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the hartmann software group advantage

why take Oracle, MySQL, Cassandra, Hadoop Database Training with the hartmann software group?

A successful career as a software developer or other IT professional requires a solid understanding of software development processes, design patterns, enterprise application architectures, web services, security, networking and much more. The progression from novice to expert can be a daunting endeavor; this is especially true when traversing the learning curve without expert guidance. A common experience is that too much time and money is wasted on a career plan or application due to misinformation.

The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:

Learn from the experts.
1. We have provided software development and other IT related training to many major corporations in California since 2002.
2. Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
Discover tips and tricks about Oracle, MySQL, Cassandra, Hadoop Database programming
Get your questions answered by easy to follow, organized Oracle, MySQL, Cassandra, Hadoop Database experts
Get up to speed with vital Oracle, MySQL, Cassandra, Hadoop Database programming tools
Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
Prepare to hit the ground running for a new job or a new position
See the big picture and have the instructor fill in the gaps
We teach with sophisticated learning tools and provide excellent supporting course material
Books and course material are provided in advance
Get a book of your choice from the HSG Store as a gift from us when you register for a class
Gain a lot of practical skills in a short amount of time
We teach what we know…software
We care…

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Oracle, MySQL, Cassandra, Hadoop Database Training Classes in Turlock, California

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