Let’s face it, fad or not, companies are starting to ask themselves how they could possibly use machine learning and AI technologies in their organization. Many are being lured by the promise of profits by discovering winning patterns with algorithms that will enable solid predictions… The reality is that most technology and business professionals do not have sufficient understanding of how machine learning works and where it can be applied.  For a lot of firms, the focus still tends to be on small-scale changes instead of focusing on what really matters…tackling their approach to machine learning.

In the recent Wall Street Journal article, Machine Learning at Scale Remains Elusive for Many Firms, Steven Norton captures interesting comments from the industry’s data science experts. In the article, he quotes panelists from the MIT Digital Economy Conference in NYC, on businesses current practices with AI and machine learning. All agree on the fact that, for all the talk of Machine Learning and AI’s potential in the enterprise, many firms aren’t yet equipped to take advantage of it fully.

Panelist,  Michael Chui, partner at McKinsey Global Institute states that “If a company just mechanically says OK, I’ll automate this little activity here and this little activity there, rather than re-thinking the entire process and how it can be enabled by technology, they usually get very little value out of it. “Few companies have deployed these technologies in a core business process or at scale.”

Panelist, Hilary Mason, general manager at Cloudera Inc., had this to say, “With very few exceptions, every company we work with wants to start with a cost-savings application of automation.” “Most organizations are not set up to do this well.”

There has been and continues to be a plethora of observational studies by different researchers in the publishing industry focused on how e-books have affected hard-copy book sales. Evidence from these studies has indicated that there is a significant and monumental shift away from hard-copy books to e-books.[1]These findings precipitate fears that hard-copy books might become more expensive in the near future as they begin to be less available.  This scenario could escalate to the point where only collectors of hard-copy books are willing to pay the high price for ownership.

The founder of Amazon, Jeff Bezos, made a statement in July 2010 that sales of digital books had significantly outstripped U.S. sales of hard-copy. He claimed that Amazon had sold 143 digital books for its e-reader, the Kindle, for every 100 hard-back books over the past three months. The pace of this change was unprecedented;  Amazon said that in the four weeks of June 2010, the rate of sales had reached 180 e-books for every 100 hard-backs sold. Bezos said sales of the Kindle and e-books had reached a "tipping point", with five authors including Steig Larsson, the writer of Girl with a Dragon Tattoo, and Stephenie Meyer, who penned the Twilight series, each selling more than 500,000 digital books.[2] Earlier in July 2010, Hachette said that James Patterson had sold 1.1m e-books to date.

According to a report made by Publishers Weekly, for the first quarter of 2011, e-book sales were up 159.8%; netting sales of $233.1 million. Although adult hard-cover and mass market paperback hard-copies had continued to sell, posting gains in March, all the print segments had declined for the first quarter with the nine mass market houses that report sales. Their findings revealed a 23.4% sales decline, and that children’s paper-back publishers had also declined by 24.1%.[3] E-book sales easily out-distanced mass market paperback sales in the first quarter of 2011 with mass market sales of hard-copy books falling to $123.3 million compared to e-books’ $233.1 million in sales.

According to .net sales report by the March Association of American Publishers (AAP) which collected data and statistics from 1,189 publishers, the adult e-Book sales were $282.3 million in comparison to adult hard-cover book sales which counted $229.6 million during the first quarter of 2012. During the same period in 2011, eBooks revenues were $220.4 million.[4] These reports indicate a disconcerting diminishing demand for hard-copy books.

Getting involved with the IT, or Internet Technology industry, is a way for you to break into a variety of potential coveted career paths and job openings. Whether you prefer working with the back-end of programming or if you enjoy improve user experience while browsing online, there are many different in-demand IT skills that are useful to obtain today if you are seeking a career in the tech industry yourself.

Cloud Computing

Working with cloud computing, otherwise known as "the cloud", requires you to work within various types of servers that store and access data globally from any location. With the increase in mobile usage, cloud computing is becoming even more prevalent in today's society. When you want to work with cloud computing, understanding the basics of programming and network security is a must. Working in cloud computing is a way to help with building new applications, expanding companies online as well as allowing anyone internationally to locate and access a specific blog, website or mobile app.

UX Design

UX Design is also known as user experience design. A user experience designer specializes in understanding the usability and overall experience a web visitor has when browsing on a site or blog. UX design is essential to ensure that all visitors on a website are capable of navigating the blog properly and accessing the site's content with ease, regardless of the browser they are using or the type of device that is being used to access the site itself. Cross-browser compatibility and ensuring that all websites you are working with are accessible via mobile platforms is another responsibility of many UX designers today. Working in UX design is highly recommended if you believe you have an eye for "good" web design and if you have an interest in improving the overall experience web users for a specific audience have when visiting the blog or website you represent or that you are building for yourself.

IT Security

IT security is one of the fastest-growing positions throughout the entire IT industry and field. IT security requires you to understand network infrastructures as well as how to properly manage each server individually to provide security and protection from potential hackers and online thieves looking to steal sensitive data and information. Maintaining the security of a network and all servers for a company is only becoming more popular with the expansion of mobile phone usage along with the growth of the Internet altogether.

Understanding the variety of IT skills that are in demand today can help you to better decide on a path that is right for you. The more you understand about various IT skills, the easier it is to find a position or career in your future that is most suitable for the type of work you enjoy. Whether you are looking to develop new apps or if you are interested in managing the security of company servers, there are hundreds of positions and skills that are in demand in the IT industry today.

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Facebook was originally intended as a way for people to stay in touch with friends and family members by sharing pictures and status updates on their timeline. As the website's popularity has grown, so has criticism that it is becoming one giant, online high school.

Online Bullying

There has been a dramatic increase in recent years in the number of online bullying cases due to the introduction of social media. Bullying isn't just limited to younger Facebook users, either. Many adult users have also resorted to bashing others online through nasty status updates and cruel comments.

Prior to social media, bullying in high school involved "kick me" signs and toilet swirling. Facebook and other social media outlets have allowed users to take bullying to a whole other level. Victims can no longer escape bullying by leaving school or work. The torture continues online, at anytime and anyplace.

Status "Likes"

In high school, everyone wants to be part of the popular crowd; people who are outgoing, beautiful, and seem like they have everything.  Posting a status update is similar to wanting to be popular. Once an update is posted, many users wait with bated breath to see how many friends will "like" their status. They believe that the more "likes" they receive, the more popular they are.

If that isn’t enough, there are many Facebook games that involve "liking" someone's status. Games like "Truth Is", where someone likes a status update and in return the poster writes how they really feel about the friend on their Facebook wall. This can get touchy, especially if the two people aren't friends outside of Facebook. It's similar to high school where someone desperately wants another person to like them, but when they find out how that person really feels they are crushed.

Relationships Are Difficult to Keep Private

When someone signs up for Facebook they’re asked to complete their profile, which includes a relationship section. Users can select from different options including "single", "married", "widowed", and "divorced". Whenever someone changes their relationship status, the update shows up on each of their friend's news feeds.

It's easy to see how this feature correlates with high school where everyone talks about who is dating who or which couple broke up. It used to be that after graduation, people were able to keep their relationships more to themselves. Not so anymore in the age of social media. Now everyone has the ability to state their opinion on a friend's relationship status, either by "liking" their status change or by commenting on it.

Facebook has presented many benefits to its users, including the ability to rekindle old high school friendships. What one must understand when they sign up for the service is that they are opening themselves up to the same criticism and drama that takes place in a high school setting.

Proceed with caution!