Spring Training Classes in Madison, Wisconsin

Learn Spring in Madison, Wisconsin and surrounding areas via our hands-on, expert led courses. All of our classes either are offered on an onsite, online or public instructor led basis. Here is a list of our current Spring related training offerings in Madison, Wisconsin: Spring Training

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Social marketing firm Buddy Media is being bought out by Salesforce.com in a $689 million stock and cash deal. The transaction will close Oct. 31 (the end of the third fiscal quarter).

Among its 1,000 customer, Buddy Media includes the companies ofFord, Hewlett-Packard and Mattel. Thanks to its capabilities of sending targeted marketing content through YouTube, LinkedIn and Facebook, Salesforce.com will build on the monitoring technology in social media through its recent Radian6 purchase.

According to Salesforce.com CEO Marc Benioff, the Marketing Cloud leadership will enable the company to take advantage of the massive opportunity within the next five years.

The purchase is arriving on the heels of rival Oracle’s buyout of Virtue, who is the competitor to Buddy Media.

Data has always been important to business. While it wasn't long ago that businesses kept minimal information on people who bought their products, nowadays companies keep vast amounts of data. In the late 20th century, marketers began to take demographics seriously. It was hard to keep track of so much information without the help of computers.

Only large companies in the '60s and '70s could afford the research necessary to deliver real marketing insight. The marketers of yesteryear relied upon focus groups and expensive experiments to gauge consumer behavior in a controlled environment. Today even the smallest of companies can have access to a rich array of real-world data about their consumers' behavior and their consumers. The amount of data that is stored today dwarfs the data of only a few years ago by several orders of magnitude.

So what kind of information are businesses storing for marketing purposes? Some examples include:

- Demographic information — age, gender, ethnicity, education, occupation and various other individual characteristics.

 

I suspect that many of you are familiar with the term "hard coding a value" whereby the age of an individual or their location is written into the condition (or action) of a business rule (in this case) as shown below:

if customer.age > 21 and customer.city == 'denver'

then ...

Such coding practices are perfectly expectable provided that the conditional values, age and city, never change. They become entirely unacceptable if a need for different values could be anticipated. A classic example of where this practice occurred that caused considerable heartache in the IT industry was the Y2K issue where dates were updated using only the last 2 digits of a four digit number because the first 2 digits were hard-coded to 19 i.e. 1998, 1999. All was well provided that the date did not advance to a time beyond the 1900’s since no one could be certain of what would happen when the millennia arrived (2000). A considerably amount of work (albeit boring) and money, approximately $200 billion, went into revising systems by way of software rewrites and computer chip replacements in order to thwart any detrimental outcomes. It is obvious how a simple change or an assumption can have sweeping consequences.

You may wonder what Y2K has to do with Business Rule Management Systems (BRMS). Well, what if we considered rules themselves to be hard-coded. If we were to write 100s of rules in Java, .NET or whatever language that only worked for a given scenario or assumption, would that not constitute hard-coded logic? By hard-coded, we obviously mean compiled. For example, if a credit card company has a variety of bonus campaigns, each with their own unique list of rules that may change within a week’s time, what would be the most effective way of writing software to deal with these responsibilities?

When businesses are trying to expand and require professionals to lead teams, terminology may get in the way of who performs what roles. When it comes to information technology (IT), new and vital professionals may seem hard to differentiate between one another. However, there are key differences between specific professionals needed with IT departments. Here are the responsibilities that differentiate between an IT manager and an IT project manager.

IT Managers

IT managers are the leaders of the entire IT infrastructure a business has to function properly. The IT manager must lead the entire IT department to regulate and maintain the IT network for the business. As a manager, this IT professional corresponds with other departments in the business about how the IT department is implementing the goals the business is aiming toward. In addition, the manager must be fiscally responsible and answer to executives and financial officers in the business the reasons behind certain costs and investments. Because of the dual computer technology and business acumen this profession requires, many IT managers have a Master of Business Administration (MBA) related to information technology.

IT Project Managers

Tech Life in Wisconsin

Fun Facts and stats: • Wisconsin’s nickname is the Badger State. • In 1882 the first hydroelectric plant in the United States was built at Fox River. • The first practical typewriter was designed in Milwaukee in 1867. • The nation's first kindergarten was established in Watertown in 1856. Its first students were local German-speaking youngsters. • The Republican Party was founded in Ripon in 1854.
A thriving implementation team beats with one heart. Joseph M. Abou Nader
other Learning Options
Software developers near Madison have ample opportunities to meet like minded techie individuals, collaborate and expend their career choices by participating in Meet-Up Groups. The following is a list of Technology Groups in the area.
Fortune 500 and 1000 companies in Wisconsin that offer opportunities for Spring developers
Company Name City Industry Secondary Industry
We Energies Milwaukee Energy and Utilities Gas and Electric Utilities
Bemis Company, Inc. Neenah Manufacturing Plastics and Rubber Manufacturing
Regal Beloit Corporation Beloit Manufacturing Tools, Hardware and Light Machinery
Manitowoc Company, Inc Manitowoc Manufacturing Heavy Machinery
Briggs and Stratton Corporation Milwaukee Manufacturing Tools, Hardware and Light Machinery
Mortgage Guaranty Insurance Corporation (MGIC) Milwaukee Financial Services Lending and Mortgage
A.O. Smith Corporation Milwaukee Manufacturing Tools, Hardware and Light Machinery
Sentry Insurance Stevens Point Financial Services Insurance and Risk Management
Rockwell Automation, Inc. Milwaukee Manufacturing Tools, Hardware and Light Machinery
Bucyrus International, Inc. South Milwaukee Manufacturing Heavy Machinery
Diversey, Inc. Sturtevant Manufacturing Chemicals and Petrochemicals
Alliant Energy Corporation Madison Energy and Utilities Gas and Electric Utilities
Plexus Corp. Neenah Manufacturing Manufacturing Other
Spectrum Brands Holdings, Inc. Madison Manufacturing Tools, Hardware and Light Machinery
Kohl's Corporation Menomonee Falls Retail Department Stores
Snap-on Tools, Inc. Kenosha Manufacturing Tools, Hardware and Light Machinery
Fiserv, Inc. Brookfield Software and Internet Data Analytics, Management and Storage
CUNA Mutual Group Madison Financial Services Insurance and Risk Management
Oshkosh Corporation Oshkosh Manufacturing Heavy Machinery
Modine Manufacturing Company Racine Manufacturing Manufacturing Other
Northwestern Mutual Life Insurance Company Milwaukee Financial Services Insurance and Risk Management
Joy Global Inc. Milwaukee Manufacturing Heavy Machinery
Harley-Davidson, Inc. Milwaukee Manufacturing Automobiles, Boats and Motor Vehicles
American Family Insurance Madison Financial Services Insurance and Risk Management
Johnson Controls, Inc. Milwaukee Manufacturing Heavy Machinery
ManpowerGroup Milwaukee Business Services HR and Recruiting Services

training details locations, tags and why hsg

the hartmann software group advantage
A successful career as a software developer or other IT professional requires a solid understanding of software development processes, design patterns, enterprise application architectures, web services, security, networking and much more. The progression from novice to expert can be a daunting endeavor; this is especially true when traversing the learning curve without expert guidance. A common experience is that too much time and money is wasted on a career plan or application due to misinformation.

The Hartmann Software Group understands these issues and addresses them and others during any training engagement. Although no IT educational institution can guarantee career or application development success, HSG can get you closer to your goals at a far faster rate than self paced learning and, arguably, than the competition. Here are the reasons why we are so successful at teaching:

  • Learn from the experts.
    1. We have provided software development and other IT related training to many major corporations in Wisconsin since 2002.
    2. Our educators have years of consulting and training experience; moreover, we require each trainer to have cross-discipline expertise i.e. be Java and .NET experts so that you get a broad understanding of how industry wide experts work and think.
  • Discover tips and tricks about Spring programming
  • Get your questions answered by easy to follow, organized Spring experts
  • Get up to speed with vital Spring programming tools
  • Save on travel expenses by learning right from your desk or home office. Enroll in an online instructor led class. Nearly all of our classes are offered in this way.
  • Prepare to hit the ground running for a new job or a new position
  • See the big picture and have the instructor fill in the gaps
  • We teach with sophisticated learning tools and provide excellent supporting course material
  • Books and course material are provided in advance
  • Get a book of your choice from the HSG Store as a gift from us when you register for a class
  • Gain a lot of practical skills in a short amount of time
  • We teach what we know…software
  • We care…
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