Have you ever played a game on your iPhone and wondered how to share it with your friends? Of course, not everyone has iPhones, and they aren’t always watching the leaderboards on the Gaming app, provided by Apple. Well, guess what? You don’t have to take a whole other camera to take a picture of your iPhone to create a photo of that particular score you have achieved. All you have to do is simultaneously press the “Home Button” and the “Lock Button” on your iPhone. After that, your iPhone should consequently flash to white, as if it were snapping its shutter, and taking a picture. Afterwards, you should be able to find the picture in your Photo Albums and share it with your friends.                                                                                        

But, taking screenshots of your iPhone doesn’t always have to deal with your game scores, you can take screenshots of almost any happening on your phone and share it with people! Have you ever had a memorable texting conversation with your friend, where you mistyped something, and the conversation went haywire? Sharing it becomes easy by using this feature. Want to show how odd a website looks on your iPhone compared to looking at it on your computer, and give it to their support to fix it? Take a screenshot of it! The possibilities of this feature are endless, and can become timeless with a simple picture.

The world of technology moves faster than the speed of light it seems. Devices are updated and software upgraded annually and sometimes more frequent than that.  Society wants to be able to function and be as productive as they can be as well as be entertained “now”.

Software companies must be ready to meet the demands of their loyal customers while increasing their market share among new customers. These companies are always looking to the ingenuity and creativity of their colleagues to keep them in the consumer’s focus. But, who are these “colleagues”? Are they required to be young, twenty-somethings that are fresh out of college with a host of ideas and energy about software and hardware that the consumer may enjoy? Or can they be more mature with a little more experience in the working world and may know a bit more about the consumer’s needs and some knowledge of today’s devices?

Older candidates for IT positions face many challenges when competing with their younger counterparts. The primary challenge that most will face is the ability to prove their knowledge of current hardware and the development and application of software used by consumers. Candidates will have to prove that although they may be older, their knowledge and experience is very current. They will have to make more of an effort to show that they are on pace with the younger candidates.

Another challenge will be marketing what should be considered prized assets; maturity and work experience. More mature candidates bring along a history of work experience and a level of maturity that can be utilized as a resource for most companies. They are more experienced with time management, organization and communication skills as well as balancing home and work. They can quickly become role models for younger colleagues within the company.

Unfortunately, some mature candidates can be seen as a threat to existing leadership, especially if that leadership is younger. Younger members of a leadership team may be concerned that the older candidate may be able to move them out of their position. If the candidate has a considerably robust technological background this will be a special concern and could cause the candidate to lose the opportunity.

Demonstrating that their knowledge or training is current, marketing their experience and maturity, and not being seen as a threat to existing leadership make job hunting an even more daunting task for the mature candidate. There are often times that they are overlooked for positions for these very reasons. But, software companies who know what they need and how to utilize talent will not pass up the opportunity to hire these jewels.

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In programming, memory leaks are a common issue, and it occurs when a computer uses memory but does not give it back to the operating system. Experienced programmers have the ability to diagnose a leak based on the symptoms. Some believe every undesired increase in memory usage is a memory leak, but this is not an accurate representation of a leak. Certain leaks only run for a short time and are virtually undetectable.

Memory Leak Consequences

Applications that suffer severe memory leaks will eventually exceed the memory resulting in a severe slowdown or a termination of the application.

How to Protect Code from Memory Leaks?

Preventing memory leaks in the first place is more convenient than trying to locate the leak later. To do this, you can use defensive programming techniques such as smart pointers for C++.  A smart pointer is safer than a raw pointer because it provides augmented behavior that raw pointers do not have. This includes garbage collection and checking for nulls.

If you are going to use a raw pointer, avoid operations that are dangerous for specific contexts. This means pointer arithmetic and pointer copying. Smart pointers use a reference count for the object being referred to. Once the reference count reaches zero, the excess goes into garbage collection. The most commonly used smart pointer is shared_ptr from the TR1 extensions of the C++ standard library.

Static Analysis

The second approach to memory leaks is referred to as static analysis and attempts to detect errors in your source-code. CodeSonar is one of the effective tools for detection. It provides checkers for the Power of Ten coding rules, and it is especially competent at procedural analysis. However, some might find it lagging for bigger code bases.

How to Handle a Memory Leak

For some memory leaks, the only solution is to read through the code to find and correct the error. Another one of the common approaches to C++ is to use RAII, which an acronym for Resource Acquisition Is Initialization. This approach means associating scoped objects using the acquired resources, which automatically releases the resources when the objects are no longer within scope. RAII has the advantage of knowing when objects exist and when they do not. This gives it a distinct advantage over garbage collection. Regardless, RAII is not always recommended because some situations require ordinary pointers to manage raw memory and increase performance. Use it with caution.

The Most Serious Leaks

Urgency of a leak depends on the situation, and where the leak has occurred in the operating system. Additionally, it becomes more urgent if the leak occurs where the memory is limited such as in embedded systems and portable devices.

To protect code from memory leaks, people have to stay vigilant and avoid codes that could result in a leak. Memory leaks continue until someone turns the system off, which makes the memory available again, but the slow process of a leak can eventually prejudice a machine that normally runs correctly.

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Another blanket article about the pros and cons of Direct to Consumer (D2C) isn’t needed, I know. By now, we all know the rules for how this model enters a market: its disruption fights any given sector’s established sales model, a fuzzy compromise is temporarily met, and the lean innovator always wins out in the end.

That’s exactly how it played out in the music industry when Apple and record companies created a digital storefront in iTunes to usher music sales into the online era. What now appears to have been a stopgap compromise, iTunes was the standard model for 5-6 years until consumers realized there was no point in purchasing and owning digital media when internet speeds increased and they could listen to it for free through a music streaming service.  In 2013, streaming models are the new music consumption standard. Netflix is nearly parallel in the film and TV world, though they’ve done a better job keeping it all under one roof. Apple mastered retail sales so well that the majority of Apple products, when bought in-person, are bought at an Apple store. That’s even more impressive when you consider how few Apple stores there are in the U.S. (253) compared to big box electronics stores that sell Apple products like Best Buy (1,100) Yet while some industries have implemented a D2C approach to great success, others haven’t even dipped a toe in the D2C pool, most notably the auto industry.

What got me thinking about this topic is the recent flurry of attention Tesla Motors has received for its D2C model. It all came to a head at the beginning of July when a petition on whitehouse.gov to allow Tesla to sell directly to consumers in all 50 states reached the 100,000 signatures required for administration comment. As you might imagine, many powerful car dealership owners armed with lobbyists have made a big stink about Elon Musk, Tesla’s CEO and Product Architect, choosing to sidestep the traditional supply chain and instead opting to sell directly to their customers through their website. These dealership owners say that they’re against the idea because they want to protect consumers, but the real motive is that they want to defend their right to exist (and who wouldn’t?). They essentially have a monopoly at their position in the sales process, and they want to keep it that way. More frightening for the dealerships is the possibility that once Tesla starts selling directly to consumers, so will the big three automakers, and they fear that would be the end of the road for their business. Interestingly enough, the big three flirted with the idea of D2C in the early 90’s before they were met with fierce backlash from dealerships. I’m sure the dealership community has no interest in mounting a fight like that again. 

To say that the laws preventing Tesla from selling online are peripherally relevant would be a compliment. By and large, the laws the dealerships point to fall under the umbrella of “Franchise Laws” that were put in place at the dawn of car sales to protect franchisees against manufacturers opening their own stores and undercutting the franchise that had invested so much to sell the manufacturer’s cars.  There’s certainly a need for those laws to exist, because no owner of a dealership selling Jeeps wants Chrysler to open their own dealership next door and sell them for substantially less. However, because Tesla is independently owned and isn’t currently selling their cars through any third party dealership, this law doesn’t really apply to them. Until their cars are sold through independent dealerships, they’re incapable of undercutting anyone by implementing D2C structure.